Saturday, June 19, 2010

Promotional Products...Are they Useful?

"According to a recent study, 76.1% of respondents could recall the advertiser's name on a promotional product that they had received in the past 12 months. In addition, 75.4% of respondents said they kept their promotional product because it was useful."

As quoted on www.suncoastlogos and information provided by www.imageincentives.com you can see that an effective use of promotional materials CAN help your business grow. It helps by keeping your name in front of people that may not normally see your information.

Here's an example from my own experience...When my son was born the hospital provided large plastic straw cups holding water and ice. While in the hospital someone came around periodically to refill my cup with ice and water which left me with a positive feeling since I was thirsty! Now, I still use the cup at my home and travel because it's so useful. It holds a lot of ice so that I can always have a cold and refreshing drink of water. This seems so basic yet is something that I use everyday and take with me everywhere that I go. AND it also makes me feel good because I'm no longer using plastic bottles to drink water while I'm on the road...so I've also been reusing and helping to minimize the number of plastic bottles that clutter up our landfills.

I'm sure there are products that you have or have used that are useful enough for you to keep using them, make you feel good when you use them and all the while remind you of that service or product offered by the company who gave you that item.

Sun Coast Logos offers a variety of promotional materials that you can select from which leave your potential customers feeling good and remind them of you and your products.

For more information about the services offered by Sun Coast Logos, please view our website at www.suncoastlogos.com.

No comments:

Post a Comment